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Platform

AI Visibility

Define the brand AI should see. Then check whether it got it right.

Most tools start with where you appear in AI answers. BrandHalo starts earlier: is the brand defined, distributed, AI-ready, and then represented correctly?

Brand truth to market proof

Visibility is the last step, not the first

Showing up in AI answers starts with a governed brand, not a dashboard of ranks. Define the truth, put it where people and AI can use it, prepare your sites, then measure whether assistants actually got it right.

1

Define

Set the brand AI should see: profile, personas, voice and the facts of the business.

2

Distribute

Share that truth with your team, agencies and AI tools, so every prompt starts from the same source.

3

Prepare

Score whether your sites can be found, parsed and cited, with a clear list of what to fix first.

4

Measure

Ask buyer-style questions across the major assistants and see whether AI named you correctly.

One hub, two halves

Prepare the site, then check the market

Readiness tells you if AI can find and understand you. Monitoring tells you what it says when buyers ask.

Before: the pre-work

Readiness

Is your site set up to be found and understood by AI? Readiness scores every channel and hands you a prioritised fix list.

  • Can AI crawlers find and access your site?
  • Is content structured so assistants can use it as an answer?
  • Are products and facts structured so AI can use them?
  • Are trust and brand consistency signals in place?
After: the in-market check

Monitoring

Where do AI assistants mention your brand, and where do they not? Monitoring runs buyer-style questions and shows the result over time.

  • Share of voice against named competitors
  • Does AI name you, a competitor, or nobody?
  • How your brand is described when it appears
  • Which pages and sources the answers lean on

Monitored across the assistants buyers use

ChatGPTPerplexityGeminiClaudeGoogle AI Overviews
What you get

What marketers use to prove and improve presence

Share of voice, sentiment, citations and a next-step list, measured against the brand you already govern in BrandHalo.

Competitive share of voice

See how often AI names you versus competitors, and whether the trend is moving as you act.

Presence and sentiment

Know whether each answer mentions you, how it describes you, and whether the tone helps or hurts.

Citations you can strengthen

See which of your pages and which third-party sources assistants lean on, so you know what to improve.

Analysis you can act on

Get a plain-English reading of the latest run, tied to your brand and competitors, with a next-step list.

Prioritised readiness fixes

Score every channel for discoverability and AI readiness, then work the highest-impact fixes first.

Reports for the leadership team

Export a PDF of metrics, competitor splits, citations and the questions you tracked, ready for the next review.

Trust the score

A visibility score is only useful if the questions are honest

We do not stop at a number. BrandHalo helps you check that the prompts, mix and method behind that number are not misleading you.

A balanced prompt mix

Generic, Brand, Persona and Comparison questions, so the score is not stacked by brand-name prompts.

Questions buyers actually ask

Prompts stay in customer language, grounded in your category, audience and competitors.

Flags when the mix could mislead

Analysis calls out setup choices that can inflate or hide performance before you treat the score as fact.

Check your prompt mix

Free tool: generate a balanced starter set, or score a list you already use.

See it in the app

Presence, plus whether you can trust the mix

Frequently asked questions

Data sovereignty (AU, EU, US) · Enterprise SSO · Privacy-first architecture · No lock-in

Control the brand AI should see

Define it, prepare your sites, then measure whether assistants got it right. Start your free trial today.

Your brand is already in AI answers. Is it the one being named, and named correctly?